Aishwarya Rai

Bollywood superstar and former Miss World Aishwarya Rai has become the first Indian celebrity to have her wax model displayed at Madame Tussauds Museum in historic Time Square in New York.

Within minutes of unveiling of her life-like model dressed in intricately patterned red Sari, her fans in New York began flocking the museum to admire the waxwork.

The unveiling of the model, borrowed by the New York Madame Tussauds from its parent museum in London, coincided with the India’s 60th Independence Day celebrations on Wednesday and will be on display for six weeks before being sent back.

But several of her fans, who had gathered at the museum, said the six weeks were too short a period for all fans from New York City and neighbouring states to see their favourite star in wax.

A group of dancers, dressed in ‘lahengas’ and matching blouses, gave a scintillating performance during the 15 minute unveiling ceremony. The dances portrayed several of her popular songs.

In the museum, Ash is in the company of several other celebrities including Angelina Jolie and Brad Pitt.

Besides Ash, the only Indian film personalities immortalised at Madame Tussauds in London are her father-in-law Amitabh Bachchan , superstar Shah Rukh Khan and Tamil superstar Rajnikant. Other Indian attractions at the museum are Mahatma Gandhi, Indira Gandhi and Rajiv Gandhi.

But Ash became the first Indian celebrity to be displayed in New York. Ash’s waxwork was unveiled in London in 2004, timed with the release of her first international film, Bride and Prejudice , directed by London-based Gurinder Chadha . She was present during the unveiling in London.

Director of Marketing of the New York Museum Rosemary Preta said the coming of Ash’s waxwork to New York fulfills the long-standing demand of her fans.

Set up by Frenchwoman Marie Tussauds in London in 1835, the world famous museum now has branches in Amsterdam, Las Vegas, Hong Kong and Shanghai, besides New York, with Washington DC to be added to the list in October 2007.